|  | Creation and design of a company image, including: logo, product name, company slogan, company stationery and Internet site. |
|  | Printing of complete documentation libraries, including cover design and packaging. |
|  | Reproduction of programs and documentation on electronic media. |
|  | Utilization of the newest printing technologies and the production of marketing tools for seminars, special projects and the like. |
|
| | Creation and design of a company image including: logo, product name, company slogan. Generally, a company image is created in stages, usually by different marketing managers and at differing budgets. This results in a dissimilar and sometimes confusing look to the company image, especially when a variety of logos, slogans and color schemes are utilized at any one time. Tiud offers companies a unique opportunity to develop a complete company image on a retainer basis. The retainer package includes consultation, slogan and brand name formulation, design of logo and accompanying color scheme for a variety of formats: paper, Internet, brochures, fax, etc. | | | Printing of complete documentation libraries including cover design and packaging. An average documentation library consists of about a dozen publications, which may be produced once or twice during a 12-month period and additionally may appear in a variety of foreign languages. The publications themselves are printed with full-color covers and inside texts of one or two colors. A wide range of fields are involved in the creation and production of a finished book: technical writing, editing, graphic design, marketing strategy, pre-press, printing, cutting, folding and fitting and much more. A library containing 1000 copies of 10 different titles, where each title contains an average of 500 pages, results in some 5 million printed pages. The budget for such an undertaking can reach $50,000, and the project can be further complicated by the demands of the marketplace, where 'time to market' is all-important. Tiud has the expertise, experience and resources to produce a perfect finished product, on time and within budget. As production managers, we purchase the raw materials and supervise the text files and graphic work from final approved text through films and blueprints to the printed page. We understand the time and budgetary factors involved for both the client and the suppliers. We can even ship the finished books around the world or store them until required. | | | Reproduction of programs and documentation on electronic media. Today, complete libraries can be reproduced digitally. Aside from choosing the correct application for this task, there is a need for appropriate packaging and creation of short instructional guides, CD label design and related items. Tiud has volume agreements with major Israeli distributors, enabling us to maintain highly competitive pricing schedules. As production managers we benefit from preferential treatment and pricing, often paying up to 15% less than list prices. We, of course, pass these savings on to our customers. | | | Utilization of the newest printing technologies and the production of marketing tools for seminars, special projects and the like. The Israeli hitech industry is characterized by tough competition and rapid changes. Within the marketing manager's wide range of responsibilities is the production of a variety of marketing tools, such as name tags, folders, brochures, product packaging and gimmicks. Marketing managers do not always have the time to invest in exploring and learning all the elements necessary to produce such tools in a cost-effective manner. This is exactly the point where Tiud's expertise and clout within the production sector can be fully appreciated. Tiud is at the forefront of the newest printing technologies, such as digital printing, printing on demand, short-run color printing. We have the experience necessary to assess clients' needs in relation to these printing technologies, weighing quality vs. quantity, time to market and all the other factors necessary for making the right decision at the right time. | | | |  Tiud Ltd. e-mail: tiud@tiud.com |